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Coaching Corps was founded on the twin truths that playing sports with well-trained coaches boosts kids’ social, physical, and educational growth, and that gross disparities exist in participation levels between poor and middle-class youngsters, as well as between boys and girls. We work vigorously to eliminate these disparities by providing communities and afterschool programs with the resources they need to use sports as a vehicle to improve health, education, and social outcomes for young people.
Coaching Corps partners with colleges, universities and communities to recruit, train, and place college students as volunteer coaches in afterschool programs. In addition, we identify and encourage best practices within the youth sports and afterschool fields, and advocate for public and private support and investment in youth sports for kids living in low-income communities.
Over the last eight years, Coaching Corps has created over 100,000 afterschool sports opportunities for young people living in low-income communities. Coaching Corps is recognized as the leading intermediary in California and beyond, connecting students from over 40 universities--among them the University of California, Berkeley, Stanford University, San Diego State University and Harvard University--with the rewards of community service and with kids who need trained coaches as teachers and role models. Our team is building an influential and vocal constituency of young people, policy-makers, and opinion leaders in support of youth sports for all kids, regardless of their circumstances or the neighborhood they live in.
For more information, please visit: www.coachingcorps.org.
Coaching Corps is at an important point in its development and is poised for significant growth. We have begun an ambitious scale-up plan with a goal of recruiting 25,000 coaches and serving 300,000 kids over the next five years. To do this, it is critical that we increase our brand recognition in order to support our programmatic expansion goals. Additionally, it is important that we continue to position ourselves as leaders in the field among our allies as well as with state and federal policymakers.
Coaching Corps is seeking a Communications Intern to help brainstorm and execute communications and brand visibility strategies and aid in solidifying the infrastructure of the department.
• Work with our program staff to collect stories, quotes, anecdotes and photos from our coaches, program partners and the kids they serve.
• Participate in the planning and execution of a national visibility campaign across all of our university chapters.
• Work with the Research & Evaluation Department to develop and publish documents related to our field i.e. fact sheets, reports etc.
• Track media through RSS feeds and help respond to relevant stories.
• Identify and contact both campus and local media that we can build relationships with.
• Identify and pitch relevant stories to both campus and community media.
• Aid in the writing of media alerts, press releases and more.
• Regularly monitor and disseminate relevant press and media stories to the organization.
• Research, write for and update the website with new and relevant content and images on a weekly basis.
• Learn our media monitoring system CISION and help us develop a strategy for maximizing its capabilities.
Miscellaneous tasks as they arise.
The Communications Intern reports to the Communications Director