I have always been a bookworm, to the point where I expect everyone to be as obsessed with books as I am. I am constantly recommending books to others and I always have a pencil in hand to write down book titles that have been recommended to me. I enjoy every genre (mostly children’s and history). But in this post, I am going to write about books that have helped me in understanding the business side of being an artist.
Out of all the business related books that I have read, two books stand out to me — and I go back to them frequently.
Published by Writer’s Digest Books
This book includes lists of publishers, galleries, artist’s reps, interviews and articles. I own the copy from 2010, but there’s a 2011 copy that I’ve seen in bookstores. The information is up-to-date, and most importantly, the book is easy to use. For those looking to send promo postcards to magazines or book publishers, this is the book you need! The lists include addresses, phone numbers and, in some cases, what the art director prefers to receive from an illustrator or a designer.
By Paul Arden
This is more of an inspirational book to me. The marketing and advertising strategies are priceless. For a cheap little book, this is one of my favorites. Not only will you get wisdom and encouragement out of it, but it’s also beautifully designed!
What are your favorite career books? Which books do you usually recommend to people starting out in your field?