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Posted: November 22 2014
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DescriptionOmbre Digital is a modern fashion marketing agency built from the ground up to cater to the needs of fashion brands as designers, retailers and publishers of cool. We combine full service digital marketing services with an intrinsic understanding and love of passion and how you will too.
We are looking for a Fashion Blogger with great understanding of the rends in fashion and beauty and incredible writing / editing capabilities to lead content creation for both our agency and all our clients. This role is an intensive foray into the world of editorial for fashion brands as you will be responsible for capturing the interest of readers telling stories that indicate / illustrate the brands core competencies and value proposition. Ultimately, your creativity will foster growth for our clients.
ResponsibilitiesWith the assistance of senior management, develop and maintain an editorial calendar to increase post consistency and organization
Interview other fashion professionals, including other fashion bloggers, event planners, designers, marketers and more to provide fresh material for blog
Conduct research for new blog posts, including reading other blogs, interviews, asking questions on Facebook, Twitter or LinkedIn to add to the editorial calendar
Write a minimum of 3-4 blog posts per week for posting on our various clients to be posted on their website or as a guest post.
Comment on other related blog posts to increase our visibility
Organize all digital assets utilized in blogging, including images, audio and video files.
Work with marketing team to brainstorm creative concepts for campaigns and strategies to increase engagement across digital communities based on trending topics
Assist with strategies and methods to increase syndication / reach of content you create
Other projects as needed
RequirementsPrevious experience with utilizing a CMS or creating content online is a must. Wordpress knowledge is preferred.
Incredible understanding of fashion trends and the how communities are built and engaged around fashion online.
Knowledge of captivating rating techniques or styles built around previous experiences writing for a blog that is either your own or belongs to another brand.
Ability to effectively communicate brands and concepts very well through a variety of social channels.
Knowledge / ability with blogging, photography, photo retouching, videography or video editing is a huge plus.
Previous experience assisting with creative / fashion shoots and / or fashion editorials and documenting the brand's story is a huge plus.
Must have previous experience managing social media / blogging in some capacity for another brand or firm.magazine shoots, lookbook shoots, short films or fashion video is a huge plus.
SkillsRequired - Article Writing, Fashion Blogging, Blogger Relations
Preferred - Social Media Blogging, WordPress, Editorial, Digital Asset Management, Amateur Photographer, CMS