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Social Media managerBookmark This
Posted: June 29 2015
Company Location: Atlanta, GA
Application Deadline: Available Year-round
Position: Part-time, Unpaid
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DescriptionAdara® believes that clothes should portray the true essence of a woman. We provide exclusive apparel for women who love the elegance of high quality clothing that offers both style and uniqueness. Adara is more than a brand, it is a way of life.
Adara offers an expertly curated selection of in-season items from local and international designers, all ready to ship now. Adara offers feminine, elegant, modern alternatives to fashion lovers worldwide.
Browse our website, to learn about current trends and shop for the latest styles, clothing, scarves, jewelry, bags, and more. A new age in modern women`s fashion starts now with Adara.
-Build and manage the company’s social media profiles and presence, including Facebook, Instagram and additional channels that may be deemed relevant.
-Create shareable content appropriate for specific networks to spread both our brand and our content.
-Monitor and engage in relevant social discussions about our company, competitors, and/or industry, both from existing leads and customers as well as from brand new audiences.
-Run regular social promotions and campaigns and track their success (e.g. Twitter chats, LinkedIn discussions, etc.)
-Drive consistent, relevant traffic and leads from our social network presence.
-Explore new ways to engage and identify new social networks to reach our target buyers.
-Track, measure, and analyze all initiatives to report on social media ROI.
RequirementsActive and well-rounded personal presence in social media, with a command of each network and their best practices.
Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions.
Proficiency in using social media software (e.g. HubSpot's Social Inbox) to monitor social media conversations. You will be our ear to the ground to route the appropriate marketer, sales rep, and/or support rep to social conversations.
Bonus experience and skills include Adobe Creative Suite, demand generation, inbound marketing, and blogging.