Integrated Marketing InternBookmark This
276 Fifth Ave 7th Floor
New York, NY
Integrated Marketing Intern
New York, NY
2 – 3 days a week (approx 20 hours a week)
SpinMedia is defining digital culture; publishing more than 40 leading brands whose original voices define their categories. SpinMedia reaches one in four millennials in the U.S. monthly through its portfolio of award-winning and influential brands including: SPIN, Celebuzz, Stereogum, Videogum, Buzznet, TheSuperficial, Idolator, PureVolume, Hype Machine, AbsolutePunk, What Would Tyler Durden Do?, SocialiteLife, Go Fug Yourself, Just Jared, Pink is the New Blog, Gorilla vs. Bear, RCRD LBL, TheFrisky!, Concrete Loop, Brooklyn Vegan and Punknews. As measured by comScore, SpinMedia is the largest digital publisher of entertainment news and the fourth largest digital publisher of original music content in the U.S. SpinMedia draws on original editorial content, deep audience engagement, and knowledge of the young adult audience to provide customized, innovative marketing and advertising solutions across its branded properties.
OVERVIEW OF DEPARTMENT
The Integrated Marketing department works on a day to day basis with teams ranging from Ad Sales, Branded Entertainment, Editorial, Research, and Product to create unique marketing programs for advertising clients. Based on a given client’s target audience, objectives, creative assets, timeframe, and budget, the IM team ideates and puts together proposals that can include a variety of unique integrations such as editorial content, video, and events, all presented through the unique and authentic voices of SpinMedia's celebrity and music properties.
Join brainstorms and contribute creative ideas
Assist in crafting sales materials (PPT presentations, Word documents) in response to RFPs and also proactively for a variety of advertisers
Assist in creating a new integrated marketing multi-media program that will include online, offline, mobile and social components
Continuously update marketing and research materials (PPT presentations, Excel spreadsheets and Word docs)
Liaise with various internal teams (Branded Entertainment, Product, Design, Research and Editorial)
Must be a pop culture enthusiast who has a passion for celebrity, entertainment and music who want to learn the integrated marketing/sales business, contribute to the team and have a positive and enthusiastic attitude
An interest or major/minor in marketing/sales (previous marketing internship is a plus)
Ability to effectively communicate and write marketing concepts
Skilled in PowerPoint and the Microsoft Suite of products
Highly organized with good administrative skills
INTERN(S) MUST RECEIVE ACADEMIC CREDIT TO BE ELIGIBLE TO PARTICIPATE IN SpinMedia's INTERNSHIP PROGRAM.