Sports marketing Media CoordinatorLiberty Run Foundation
Marketing InternshipBusiness Expo Center
Content Marketing Intern for Venture Backed StartupBuzzstarter
Spring 2015 Marketing InternFuller Street Productions, Inc.
Marketing assistant Internship paid on commission basisParos Int. Creative Music program Ltd
Social Media and Web MarketingBookmark This
Cargo Link Express
16710 Hedgecroft Drive
DescriptionInternational Logistics Group seeks Social Media and Web Marketing Guru for an exciting new venture in online e-commerce. We need an individual with insight and knowledge in social media and website marketing and development. Based in our Houston office, the day to day requirements of the role will include ;
• Evolving and championing search engine marketing and leading the development of strategy and processes as the venture grows.
• Devise search marketing activities across multiple search engines (Google, Bing, Yahoo etc.) including campaign planning, implementation, performance review, and optimization of paid search campaigns.
• Test and optimize keywords, advertising copy, landing pages, ad groups, bids, data feeds, etc. to increase ROI and drive valuable traffic to our site
• Track, report, and analyze campaigns to increase conversion rate. Prepare and provide summary of performance to management on regular basis.
• Document detailed recommendations to website architecture, content, link building and other internet marketing initiatives to improve SERP positions for target key phrases.
• Spread SEO/SMO best practices across the company. Educate internal resource.
RequirementsDesired Skills and Experience
• Knowledge of SEO/Analytic tools (Google Analytics, Excel)
• Knowledge of development campaigns in Google AdWords, YouTube, and other common search platforms.
• Knowledge of common search related factors: sitemap.xml, robots.txt, page speed analysis, algorithm changes, metadata, 301 and 302 redirects, link analysis and crawler/indexing troubleshooting.
• Understanding of Internet marketing concepts and conversion metrics
Remuneration negotiable. If successful and your reward structure will grow in line with this very new and exciting e-commerce venture!