Lacoste Footwear Showroom Intern (Marketing and PR)

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Pentland USA
156 West 56th Street
New York, NY
Posted: September 21 2015
Application Deadline: Available Year-round
Position: Part-time, Unpaid (College Credit Required)

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Description

Building a family of brands, for the world to love, generation after generation

We are a privately owned third-generation family business, and the name behind some of the world’s best sports, outdoor and fashion brands. We own Berghaus, Canterbury, Speedo, Brasher, Boxfresh, Ellesse, KangaROOS, Mitre, Prostar and Red or Dead and is also the global licensee for Lacoste Chaussures and Ted Baker footwear and Kickers in the UK.

In 2014, the Great Place to Work® Institute recognised Pentland Brands the 8th Best Workplace in the UK and the 18th Best Workplace in Europe. Our global headquarters is in the UK and we employ 2000 people across 20 countries around the world.

Our culture is people centred, and our work environment reflects and supports this. We believe that doing business the right way, with respect for people and the environment, is essential for ensuring our long-term sustainability - generation after generation. The Pentland values are at the heart of what we do and how we interact with the world around us.

www.pentland.com

Key Purpose of Internship:
Located in the Lacoste Footwear Showroom, in New York, NY, this internship is for students interested in fashion marketing, public relations and event planning.

You can apply directly online https://careers-pentland.icims.com/jobs/1721/showroom-intern-%28pr-marketing%29/job


Responsibilities

Public Relations
•Regular maintenance of sample closet
•Tracking of product lending for stylists and magazine editors
•Maintaining and updating editorial credit books
•Maintaining and updating editorial contacts
•Assisting with packaging and send out of celebrity and media gifting

Marketing
•E-mail calendar updates
•Wholesale account support using Marketing campaign imagery
•Social Media contest concepts and giveaway executions
•Organization and maintenance of gifts with purchase
•Update quarterly marketing imagery guide

Events
•Assist in setup and execution of internal sales meeting
•Assist in events with magazines & outside organizations, including planning & execution
•Lacoste Fashion show
•Assist in setup and execution of Miami Open

Showroom
•Maintain showroom supplies
•Ensure linesheets and catalogs are in all showrooms EOD
•Ensure kitchen is stocked and clean
•Assist in showroom setup/break down
•Order catering for meetings

Requirements

Needs to have
•Interview is required
•Must be able to receive school credit for the internship
•Internship is unpaid, housing is not provided

Need to be
•Proficient in EXCEL and WORD for Windows, Photoshop is a plus
•Extremely detail oriented and organized
•Self-motivated and takes initiative
•Previous intern experience especially in marketing or a magazine is a plus
•Excellent analytical and communication skills

How To Apply

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