Marketing Intern for Ice Skating SeasonBookmark This
ALEX AND ANI City Center
2 Kennedy Plaza
Posted: October 11 2016
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DescriptionThe ALEX AND ANI City Center (AACC) is the rink facility located in the center of downtown Providence. It is managed by the Providence Parks and Recreation Department and operates all year-round.
The summer event season extends from April through October with rental space available for public and private events. The winter ice skating season begins in November and continues through the end of February / beginning of March, weather depending.
We are looking for marketing interns who can help to increase visibility of the AACC during this year's 2016-17 ice skating season. Starting in November, interns will create their own schedule during public skating sessions to interact with patrons, assess customer service levels, and increase social media engagement. Assist with generating content for Constant Contact enewsletter and patron survey. Create and execute a street team marketing strategy that targets local college campuses and downtown local businesses. Time will be spent at the AACC office, on local college campuses in Providence, and in the downtown Providence business district. The AACC offices are in the ticket office itself - a dynamic and fast-paced environment. You will finish your internship having completed specific projects related to marketing, advertising, tourism and special events.
Responsibilities• Meet at scheduled time with General Manager / Marketing Director at the ALEX AND ANI City Center to review marketing project details – follow determined strategic plan.
• Assess social media posts and e-newsletter content.
• Generate on AACC patron survey questionnaire.
• Interact with AACC public skating patrons to determine customer service levels / street marketing off-site at college campuses or local businesses
• Weekly group review of project progress
Requirements• Marketing / PR / Advertising / Tourism major
• Laptop Computer
• Proficient writing skills
• Takes initiative
• Attention to detail
SkillsRequired - Excel, Google Docs, Marketing, Microsoft Word
Preferred - Customer Service