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The Adelante Movement
685 Venice Blvd.
Posted: November 17 2014
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DescriptionInternship Goals: Provide an environment where college level students can learn about content strategy and social media via The Adelante Movement’s digital platforms. Our content team will mentor interns during their semester term and insure they are getting real hands on experience. Interns will be privy to the day to day operations and decisions as well as be assigned a specific beat, or project where they can focus their efforts and see results.
About The Adelante Movement (Move Forward!) Founded by Nely Galán, Adelante is a grassroots movement that empowers Latinas financially and entrepreneurially in the U.S. It encourages Latinas to play a leading role in American society, economics and politics and become an integral part of the national conversation, in order to provide their children with the future they deserve, as active citizens of this country. The Adelante Movement: Tour is a series of national empowerment conferences, supported by a digital community, presented by The Coca Cola Company, that inform, mentor and inspire Latinas to take action. www.theadelantemovement.com.
ResponsibilitiesAreas of Learning:
Content Creation and Social Media
Interns assist in creating content for the website and digital platforms as well as engage with members and followers via social media. Interns will learn about the types of content that support the mission of the Adelante Movement and what social media strategies are most effective in keeping members engaged and informed about Adelante.
Interns will learn how to connect organically with potential members to encourage them to join Adelante and take advantage of the resources Adelante provides for Latinas.
Marketing and Metrics
Interns will learn about and assist with social media marketing tactics and promotional efforts aimed at members and potential members. Interns will also assist with gathering of metrics to understand which efforts were effective.
RequirementsJournalism and multi media coursework required. Experience and solid understanding of social media preferred. Graduating college senior.
SkillsRequired - Digital Journalism, Social Media, Website Copy
Preferred - Broadcast Production, Bilingual-Spanish