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Media researchers work in different sectors of the industry, they find information and develop ideas for television, radio, internet . They also help in organizing all aspects of media programming, from ideas to execution. They develop ideas for programs and find audiences and media for those programs. A media researcher is one of the people responsible for knowing everything about the industry, so that companies can make and plan programs which will be in demand.


The media researcher serves as a liaison between executives and the public and must be able to work with different people to ensure the smooth running of the programming processes. At all times the media researcher is expected to be alert, accessible, ready to obtain information, and at ease with his company. A media researcher does meetings with directors or executives to discuss forward planning, writing plans and reports for past and future programmes. They must also conduct market research and write reports on what the findings might mean for the specific program or company.


There is no specific educational requirement to become a media researcher. But most media researcher positions require at least a diploma or a bachelor’s degree in related fields


Required - Media & Entertainment

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