B2C Research

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Description

SOi TV (soitv.com) is an OTA Hispanic TV Network with a new social TV concept built around "Opitainment", Opinion + Entertainment, currently available in 15 US markets.

Function: Analyze 2nd source data about Hispanics' market and behavior; most of them in the TV and social media area

Ending Results:Knowledge of how to manage different sources of data. Make reports and understand the Hispanic, and the multicultural actions and behaviors. Expertise in how to do an analytical report.

Responsibilities

Analyze 2nd source data about Hispanics' market and behavior; most of them in the TV and social media area

- Evaluate and determine reliable data sources
- Daily scout of important news within the industry
- Daily analysis of rivals' projects and their evolution
- Daily summary of results from the highlights of the day and longterm data for Hispanic market behavior

Requirements

-Students in their Sophomore, Junior or Senior year of College with preference for Marketing Research
-Proven ability to work independently and lead initiatives
-Excellent communication skills –verbal and written
-Excellent analytical skills
-Ability to think, plan, and execute on multiple projects simultaneously in an organized fashion
-Ability and desire to work calmly and maintain good judgment in fast-paced, high-stress environment
-Fluent in English and Spanish
-Demonstrate strong problem solving ability and attention to detail
-Knowledge of Social Media: Facebook, Twitter, Linkedin, Blogging
-Must possess the following attributes for success: driven, competitive, winning attitude, extraordinary enthusiasm, adaptable, persistent, detail oriented

How To Apply

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