Sales and MarketingBookmark This
Eagle Rock Blvd
Los Angeles, CA
DescriptionCuturia is a new fashion resale brand launching this summer. Our mobile app lets you take a picture of a designer item, name your price and upload the item in about 60 seconds. The app is free, to post an item is free and shipping is bundled into the sales price so the seller pays nothing. We only ask the seller takes great pictures, accepts returns and offer the item a the lowest possible price.
Brand Hatchers - social media ad agency, will be charged with building the brand which in a short time will be expected to be as well thought of as Barneys, Fred Segal or Neiman Marcus.
ResponsibilitiesWe will be researching high end designer consignment stores, sample sales, pr showrooms and fashion label reps online, contacting them via email and phone, logging conversation points, booking appointments and driving/flying out to have face to face meetings. We will be explaining how Cuturia's business and app work, taking them through the process step-by-step and later following up to discuss what they uploaded.
Once the app is populated with high end designer items we will use the same processes to contact all the fashion blogs and later the mainstream fashion press with stories and article ideas.
We will also brainstorm how to get larger main stream news interest.
RequirementsWe are very interested in past or current fashion business management or fashion merchandise marketing students.
Candidates should be friendly, out going, love fashion and be happy jump on the phone and tell people about what we are doing.
After an overview of how to build a fashion brand from scratch you'll then have to make the contacts, build the relationships and complete the tasks necessary. Everything will be logged on the computer but each person will be in charge of their own process and how well they perform.