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ARTS MANAGEMENT INTERNSHIP

Jonathan Slaff and AssociatesNew York, NY — Virtual
INTERNSHIP IN BRIEF This internship is an apprenticeship in Public Relations, as it is applied to Arts Management. Intern will: - learn to write English-language press releases and journalistic-style articles on arts topics - master website/newsletter design using basic HTML and Dreamweaver - assist in publicity photo shoots and ultimately take theatrical production photos - observe and participate in arts marketing strategy meetings with clients of Jonathan Slaff and Associates - compile and maintain press contact databases - learn creative approaches to "the art of the pitch" - apply new skills in website maintenance to the New York Theatre Wire (www.nytheatre-wire.com) and Curator's Choice (www.nymuseums.com), where the intern be trained in writing of news articles, headlines, "teasers," and digests of articles. This practical exercise is intended to raise the intern's English communication skills to a professional level. The intern have the opportunity to measure his/her own writing against the writing he/she is processing. This exercise will also give him/her first-hand experience in working for an actual NY media outlet, on the "other side of the desk," which is ideal training for media relations. DESCRIPTION OF THE COMPANY: Jonathan Slaff & Associates performs media relations for cultural institutions, domestic and foreign government agencies, professional theater and dance companies, fund raising events and civic events, primarily in New York City and its vicinity. The firm solicits print and broadcast media outlets for news/feature story coverage, arts reviews and photo placement. It is one of the few press offices in New York that takes its own press photos. It is a leading theater press office in New York, which publicizes over 60 new works per year. The company specializes in arts promotion for international events, and international staffing is part of our company culture. The company finds the throughput of international interns to be intellectually invigorating and embraces their creative contributions.