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5900 WILSHIRE BLVD
Los Angeles, CA
DescriptionSongabout.fm is searching for a web-savvy Social Media marketing intern that will be responsible for driving the growth, development, execution, and measurement of multi-platform social strategies for the global brand. The Director will act as the Songabout.fm social community thought leader, staying abreast of new and emerging platforms and technologies. The goal is to increase our sophistication in earned media marketing techniques, to understand their impact, and to increase consumer engagement and loyalty.
HERE IS A QUICK VIDEO TRAILER ABOUT OUR CONCEPT & PLATFORM
As we are building Songabout.fm to be a world wide platform for artist's to share their song meanings and creating a better user experience for our users your participation would take us to the next level and love for you to be apart of it.
ResponsibilitiesESSENTIAL DUTIES AND RESPONSIBILITIES:
Develop and implement creative and highly measurable social media programs and campaigns, with user engagement and experience in mind
Manage brand positioning across all social media channels globally: YouTube, Facebook, Twitter, Instagram, etc.
Monitor and analyze performance of each campaign to measure impact
Oversee the editorial calendar and lead content creation across all channels
Grow fans and followers by driving paid and organic social programs
Develop & maintain relationships with media influencers and key bloggers
Monitor trends in social media channels, tools, and metrics and appropriately apply that knowledge to increase the effectiveness of the program
Work closely with internal teams to ensure messaging is consistent with the overall Beats brand
Work with international teams to create and develop social media presences globally