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4818 Washington Ave ste 103
Saint Louis, MO
Posted: November 25 2014
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DescriptionDELUX is the ultimate urban lifestyle guide to new music, fashion, living, culture, trends, and art. Delux Magazine is your exclusive passport to what’s hot around the world without leaving your own home. Delux Magazine is a bimonthly print publication in St. Louis, MO. We are in the process of expanding our digital presence. We plan on expanding this with various Social Media Marketing campaigns.
Content is a key component in any marketing function, and social media is no exception. We are looking for dedicated bloggers and writers that can be adapted to each social network. A good portion of this position is creating and adapting content for the specific networks. This includes positioning content in under 140 characters, creating images to accompany posts, creating variations of posts for each piece of content (since the lifespan of a social media post is so short), and even creating content from scratch specifically for growing a following on social media.
Copywriting, design, positioning, creativity, marketing, and social media research analysis
How This Drives Results
Adapting content specifically for each social network yields more clicks and leads. For example, in an A/B test, we found that tweets a link and an image optimized for the platform yielded 55% more leads than tweets with just a link. Adapting and creating content for each specific network is critical to driving results.