Sports Marketing Account Executive

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Ridgeline Promotions
3525 N 6th St
Harrisburg, PA
Posted: November 11 2016
Application Deadline: Available Year-round
Position: 7 Part-time, Paid

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Description

Ridgeline Promotions is the newest up and coming marketing firm. Our agency is designed around the idea, not the media. As a result, we attract interesting people who are constantly curious. People with ‘majors and minors. Not just those with a one-dimensional view of a singular skill. We like diagonal thinkers that can go across, and up & down, all at once.


Born in the marketing world years ago, we are natives of the current marketing ecosystem. This means that the passion, agility, collaboration and entrepreneurialism that shape the marketing world are also at the core of Ridgeline Promotions culture and spirit.


We believe that marketing is about one thing: growth. At Ridgeline Promotions we lean into change with a vision to help our clients, our partners and our people grow.




We attract people and businesses that want to change the game. We believe that the most important career decision a person can make is the culture they choose to grow in. A culture that not only values great work, but also great people – this is what we aim for every day.










The Sports & entertainment division is specialized marketing offering within Ridgeline Promotions . We consult clients on sports & entertainment marketing. We cover all phases of the process from ideation, rights negotiation and plan execution. Our knowledge and expertise applies across advertising, talent, product placement/integration, event management & production, corporate hospitality and consumer trends & fulfillment.


The Role Objective:


Sports & Entertainment is uniquely positioned to combine an expertise within advertising and communications planning. The Account Executive has a deep knowledge and background rooted in traditional sports and entertainment marketing. In this role you will be expected to actively contribute to the development of innovative ideas that seamlessly and engagingly weave our clients brands into the fabric of consumer passion points through multifaceted partnerships


The Account Executive is a very high-profile position working directly with and learning from very experienced, well-respected, and well-networked Senior Partner/Director of Sports & Entertainment In this role the Account Executive will assist in building out a practice from the ground floor.









Requirements



Primary (day-to-day) Responsibilities:


• This is a high-exposure position involving daily communications with senior-level brand clients, senior representatives from properties (leagues, teams, etc.) and advertising companies, and senior-level colleagues at Ridgeline Promotions


• Actively assist with all aspects of client sponsorship and public relations activation programs across multiple clients and initiatives


• Aspects of programs to include partnership investigation (both marketing and traditional); negotiation; client proposal development and presentation; and planning and execution across marketing, promotional, advertising and experiential marketing


• Conduct research and analysis using Ridgeline Promotions proprietary and syndicated programs


• Responsible for development and distribution of internal/external communications (e.g. Status reports, conference reports, meeting agendas, etc.)


• Responsible for ongoing tracking of industry events and trends, providing relevant updates to Ridgeline Promotions teams and clients


• Develop a clear understanding of all relevant aspects of client's’ business across marketing strategies


• Assist with all aspects of Business Development, agency marketing, and new opportunity prospecting




Essential Skills, Knowledge and Experience


• 1+ year relevant professional experience in sports and/or entertainment marketing
• Basic knowledge of the sports & entertainment industry and workings.
• Marketing experience, especially advertising/ PR, highly desired, though not mandatory
• Dynamic, professional personality with strong people and communication skills
• Proven track record of relationship building and networking ability
• Must be self-motivated, enthusiastic, resourceful, self-sufficient and possess a proven multi-tasking ability

How To Apply

Apply
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