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Public Relations and Social Media Intern

Start date: 01/15/2024(flexible)Duration: 16 Weeks
Unpaid Internship6 - 24 hrs/wk

23 days ago

Description

We are looking for a part-time, unpaid intern to assist us. As an intern, you will get to experience all aspects of public relations by working directly with each employee at DPA on a wide range of clients. We’re a small, busy agency, and our interns are considered part of the team. Interns should be hungry to learn about the PR profession, the importance of teamwork, the technologies/vendors used that are critical to our clients, the industries we serve, and DPA’s business.

Number of positions available

3

Requirements

Interns preferably are in their junior or senior year of college and have relevant experience in public relations, video production and social media. Essential credentials include time management and organizational skills. Interns are expected to be reliable members of our team. Strong written and verbal communications as well as excellent interpersonal skills are also required. Interns should be proficient in Office Suite (Word, PowerPoint, Excel) and be knowledgeable about social media and video production. Interns are expected to have their own laptop to work from that has Office Suite (Word, PowerPoint, Excel) on it.


Intern responsibilities:

· Provide essential public relations support to account teams, including administration and research tasks

· Help draft press releases, media advisories and pitches for media

· Photo/video editing projects as assigned

· Help create social media content

· General research as designated by team members

· Participate in client calls and meetings, as appropriate

· Create and work to keep all media lists up-to-date; become proficient in Cision

· Do research for potential new clients and new business proposals

· Scan publications for relevant articles, including client, industry and competitive information and share relevant hits with team members; create electronic clips/folders to track clippings

· Help draft and distribute client weekly agendas for calls, status reports and media coverage reports (aka “monthly reports”)


About DPA Communications

We consume information – from the media, influencers, business leaders, our networks and affiliates, and from the strategic alliances and relationships we’ve cultivated during our 50+ combined years of PR and marketing agency experience. We then broker that information on behalf of our clients to get their audience’s attention, secure impactful media coverage with our clients’ messaging and branding and create mutually-beneficial strategic alliances. We don’t believe in publicity for the sake of publicity. Our PR and marketing efforts are carefully planned to meet specific business goals, because we know the success of your business is not measured in column inches.
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Skills you'll need for this internship

    public relations
    press releases
    social media
    cision
    web content

WHAT TO EXPECT

provided by employer

What happens after you send in your application?

DPA Communications has not provided an expected interview date. Due to the volume of applications, DPA Communications has indicated that they will not follow up unless you are selected for an interview.

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INSIGHTS

Understand more about this internship and other internships like this

Career Paths

People who completed this type of internship end up in the following types of jobs

Top majors

That get hired for this type of internship

  • Communication19%

  • Marketing12%

  • Advertising7%

  • Speech Communication And Rhetoric5%

  • Business Administration Management And Operations5%

  • 325 other majors49%

People who did this kind of internship end up at the following companies

  • NBC Universal
  • Target
  • Nordstrom
  • Edelman
  • US Congress
Estimated Monthly Living Expenses

For Boston, MA | $5,444/mo

  • Housing/Rent$3,161

  • Miscellaneous$1,114

  • Food$490

  • Utilities$356

  • Transportation$323

GETTING THIS POSITION

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FREQUENTLY ASKED IN INTERVIEWS

Why do you want to work here?

Employers want to see that you’ve done your homework and are excited about the company. 

Other essential interview questions:

  • What inspired you to pursue a career in marketing?
  • What social media channels are you familiar with?
  • What do you think are the three essential skills for a career in marketing?
  • What kind of management style do you prefer?
  • Where do you see yourself in five years?
  • If we conducted a client survey and the vast majority of clients said they don’t use social media, would you recommend we keep investing in our social media channels?
  • How familiar are you with our target market?
  • How would you manage a new product launch?
  • How do you stay up-to-date on general marketing knowledge and trends?
  • What sets you apart from other candidates that we’re interviewing for this position?

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