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The Business Department involves interacting with the functions of product marketing, sales, customer service and engineering project management for STAR CO. The graphic design candidate will be expected to perform duties including, but not limited to, creating branding ideas for new products, developing graphics and visuals using graphic design software, designing promotional advertising materials, and actively work with marketing and sales campaigns.
Graphic Design employees will have the opportunity to create and develop new marketing strategies, designs, and materials for products that will be brought to the market place in current and emerging fields. This type of work will require the business candidate to be creative and innovative in ideas and implementation, allowing for changes in marketing direction as marketing data is analyzed over time. While synergetic teamwork will be emphasized in the work place and likely required at times, all employees in the business department should be self-motivated and be able to work independently and/or with minimal supervision. Graphic Design employees will be responsible for specific tasks, which may range from giving input in product design, developing marketing and advertising graphics and visuals, constructing product photography/videography, managing social media and website updates, and studying market trends and processing.
Marketing for new and innovative technologies requires the ability to cohesively devise strategies to manage many different aspects at once. As such, a graphic design candidate with previous experience with graphic design for marketing and advertising purposes is necessary. Additionally, any candidates with a broad knowledge of marketing and advertising strategies, sales, and a working knowledge of the relationship between social media and customer acquisition are strongly encouraged to apply.