Digital Marketing Specialist

job - full time, paid

Stratum
Dallas, TX
Closed
Posted 38 Days ago
Stratum
Dallas, TX
job - full time, paid
Posted 38 Days ago
Closed

Description

Job Description

Digital Marketing Specialist

Stratum is a leading provider of innovative Cloud and Business Services designed to solve complex business challenges that reduce complexity and save customers money. Stratum is looking for a Digital Marketing Specialist to join our growing team and report directly to the VP of Sales and Marketing.

We are looking for a Digital Marketing Specialist to create interest demand through a number of activities including, graphic development, content publication, website development, SEO, PPC, social media, email campaigns and more. The ideal candidate possesses the talent to hit effective Marketing goals that maximizes exposure and generates leads for Sales Executives.

Daily activities are reviewing the state and condition of all Digital Marketing metrics with a summary score of effectiveness coupled with course correction suggestions, if any. Daily, weekly and monthly report summaries will be maintained and relied upon to score the effectiveness of Marketing ROI budgets.

Weekly activities are creative content and graphic production concepts to represent ideas and concepts relevant to prospects.

Monthly activities are website updates and changes to reflect improvements and concepts sufficient to effect positive interest and conversions from call to actions.

Attitudes, Behaviors, and Responsibilities:

· Understand that conversions and new Sales are the life blood of the business and #1 priority;

· Every effort is made to identify all conversions as to company and contact to convert them to sales appointments;

· Correlate marketing analytic metrics and deliver daily reports;

· Prepare for and actively participate in weekly Marketing meetings;

· Support day-to-day Marketing operations;

· Manage social media platforms and content push scheduling;

· Manage direct email initiatives;

· Help develop content that can be shared via social media;

· Develop Marketing graphics in alignment with business pursuits;

· Logical, systematic, operational and dependable;

· Business language writing, editing, and proof-reading;

Tools, Systems and Proficiencies:

1. Google AdWords Analytics Certification

2. Proficient with WordPress

3. Familiarity with Dynamics CRM (preferred)

4. Proficient with Microsoft Excel (required)

5. Proficient with Adobe Creative Suite (preferred)

6. Proficient with Power Point (required)

7. Company Social media administration (preferred)

Job Type: Full-time

Salary: $46,000.00 to $55,000.00 /year with Bonus

Experience:

· 3-5 years in Digital Marketing with PPC and SEO objectives with creative content development.

Education: Bachelor’s degree preferred in Marketing, Communications, Business, or related design field, or comparable military service should apply.

 

Company Description

Stratum Technology Management believes that Cloud Computing enables organizations to rapidly and efficiently grow their business by reducing the operational burden of IT. Stratum helps our customers by offering Assessments, Migration Capabilities, Management Operations, and Optimization to help improve customer IT Delivery. We believe that IT should be focused on innovation, not operation.

Skills

social media, digital marketing, seo audits, google adwords, wordpress, crm, ppc, web development, web content, content development, b2b marketing, creativity, direct mail, marketing analytics, motion graphics

Always be on the alert for potentially fraudulent job postings online. Report potential fraud to us if you're unsure about the legitimacy of a job posting or employer on Chegg Internships.

  • Never accept a check or other funds from a company to purchase materials necessary for your position.
  • Avoid and report situations where employers require payment or work without compensation as part of the application process.
  • Avoid corresponding with anyone who reaches out via text or email or outside of the Chegg Internships platform that you don't recognize.
  • Be wary of Google Hangout or Skype interviews as these are not publicly-listed numbers that can be used to verify the legitimacy of the interviewer.