Art Director Design Intern

Plantain Products Company - Home of Chifles · Miami, Florida, USA

  • Full-time

About the role

**Position:** Art Director / Design Intern

Overview

Chifles is the #1 plantain chip brand in America. Cuban family-owned, Miami-made, 60+ years running. We survived a factory fire, rebuilt, and never changed the recipe. Our product is in Publix, bodegas, and kitchens across the Southeast. Here's the problem: everybody knows our green bag. Nobody knows our name. We're fixing that this summer and we need a designer to help us build the brand from the ground up. This isn't a "make us some social graphics" internship. You're building a visual identity system for a brand that's about to go from regional favorite to cultural institution. Wildposting campaigns. In-store displays. Event branding. Packaging direction. The whole thing. Let your creativity fly, and leave your mark on a $50MM brand rewriting its story.

What You'll Support

  • Visual style guide — the master document that defines how Chifles looks everywhere
  • Brand asset library — logos, icons, patterns, templates, all production-ready
  • Wild Posting / wheatpasting campaign — vintage propaganda-style street posters for Miami
  • "Now You Know" pronunciation campaign — in-store displays, posters, merch (it's Chee-flays, by the way)
  • Website redesign concept — wireframes and visual direction for PDP redesign — Amazon and DTC product page overhaul
  • Branded merch — shirts, totes, hats, stickers
  • Video end cards and title treatments for content series on social
  • Anything else you think would be of solid impact, you will have a high degree of ownership

Details

  • Duration: 12 weeks, June 1 – August 22, 2026
  • Hours: 40 hours/week
  • Compensation: $18/hour
  • Location: Remote/hybrid — Miami-based preferred but not required
  • Reports to: Justin Lee, Brand Manager

Our Ideal Candidate

  • Currently pursuing or recently completed a degree in advertising, graphic design, or visual communication
  • Strong portfolio showing brand identity work — systems, not just one-off pieces
  • Proficient in Adobe Creative Suite (Illustrator and InDesign especially)
  • You understand typography and know why font pairing matters
  • You build systems that other people can use without asking you questions

Why This Matters

Most internships give you busywork. This one gives you a brand. By August you'll have built a visual identity system, campaign assets, and a portfolio piece that most junior designers don't get until years into their career. You'll work directly with the Brand Manager, collaborate daily with a content creator intern, and see your work go from concept to Miami streets.

#J-18808-Ljbffr

More at Plantain Products Company - Home of Chifles