About the role
Legendary Festival of Lights - Lexington Legends
OVERVIEW
The Legends are seeking 2–3 motivated Seasonal Special Events Assistants to run point on executing this year's Festival, from outbound group sales to on-site logistics, as the event grows into a premier regional holiday destination.
JOB TYPE
Seasonal / Part-Time
DATES & SCHEDULE
- Start: Early October
- Part-Time Office Hours at CommonSpirit Ballpark weekly leading up to the Festival
- Festival dates: November 20, 2026 – January 2, 2027
- Must be available to work at least 70% of festival operating dates, including nights, weekends, and holidays
PRIMARY DUTIES
- Drive outbound sales for group tickets, fundraising ticket portals, and community/organization partnerships for the Festival of Lights.
- Execute promotional and marketing goals in support of Festival attendance and revenue targets.
- Support event logistics on operating nights, including setup, guest flow, vendor coordination, and breakdown.
- Assist with coordination of themed displays, holiday market vendors, live entertainment, and Santa photo experience.
- Represent the Legends at community events, local organizations, and networking opportunities to promote the Festival.
- Track sales activity and report progress toward promotional and revenue goals.
- Work closely with Food & Beverage, Sales, and Marketing staff to ensure a seamless guest experience.
- Support the team with general festival operations and other duties as assigned by team leadership.
The outline of responsibilities could fluctuate and change at any point during the festival.
QUALIFICATIONS
- Prior experience in sales, events, hospitality, or customer service preferred; no minimum years required.
- A self-starter comfortable with outbound sales and cold outreach.
- Strong communication, organization, and time-management skills.
- Ability to work a flexible, night- and weekend-heavy schedule, including holidays, from the end of November through early January.
- Comfortable working outdoors in cold-weather conditions for extended shifts.
- Interest in pursuing a full-time career in sports/event business is a plus - this role is designed as an entry point into the sports and entertainment industry.