About the role
Leading boutique lifestyle PR, marketing and social media consultancy, Bay Bird Inc, has an immediate opening for a Winter 2025 PR + Digital internship in San Diego. This aspiring communications rock star will be responsible for assisting our team on a range of exciting and award-winning accounts for a period of time to fulfill internship program requirements as set forth by his or her accredited college or university.
Job Brief: Each internship position provides an educational opportunity for students who are actively participating in a school internship program. Our intern will support the agency founder and social media manager with a robust checklist of industry tasks and will aid the team in the tactical execution of PR and digital campaigns. Ideal candidates are interested in pursuing a career in the communications or digital marketing field.
- Part-time availability and previous internship experience is preferred but not required.
Note: This is a paid internship. Internship is a mix of virtual and in person.
All interns will have the opportunity to learn through supporting our team in the following areas:
- Researches and maintains calendars (editorial, events, etc.) and media lists
- Participates in internal brainstorming and planning sessions
- Assists in the organization and execution of client events, campaigns, digital marketing, etc.
- Conducts research to support PR and/or digital planning
- Assists with drafting and distributing content such as newsletters, press releases, social media calendars
- Assists with light graphic design projects
- Assists with the creation and sourcing of creative social media content and schedules accordingly
- Assists in tracking media coverage or PR metrics (e.g. SM reports, media clipping)
- Undertakes general administrative and clerical duties
- Assists/undertakes other duties as assigned by leadership
- Understands and assists in the overall organization of systemwide management and reporting platforms (i.e., OneDrive, Cision, Later, etc.)
- Crafts authentic copy with a voice and tone that uniquely reflects each individual client
- Assists with social media photoshoots to capture original imagery
- Pulls select user-generated imagery to encourage consumer engagement
- Utilizes Canva and Photoshop to create design-focused promotional pieces for upcoming events and activations
- Helps craft original Instagram stories utilizing innovative techniques and practices
- Analyzes client audience, competitors, market and trends to define digital strategies for each platform
- Posts and manages content manually and schedules content accordingly utilizing scheduling software
- Learns how to engage on clients' social media accounts
- Assists with pulling engagement, reach and impressions data
- Learns emerging social media trends and platforms
- Assists with the creative direction of Bay Bird Inc's social accounts
- Researches key influencers that align with specific campaigns and budgets
- Tracks influencer campaigns
- Connects with other team members for additional input
Please email your resume and letter of interest to peyton@baybirdinc.com
No phone calls please.