Parenting Marketing INTERN

The Focus on the Family Internship Program provides valuable experience, professional and spiritual development, and lasting friendships for over 30 college upperclassmen each summer. Headquartered in Colorado Springs, Colorado, Focus on the Family has nearly 700 employees who work to achieve the mission of enriching the lives of families, engaging the culture, advocating for life and spreading the Gospel of Jesus Christ. The work is meaningful, the culture is rewarding, and the purpose is eternal.

Parenting Marketing Intern - Job Description

What you would be a part of:

Focus on the Family is a Christian non-profit media ministry that offers practical, everyday help to families at every age and stage of their journey. We encourage kids and adults to grow in their faith; we prepare men and women for marriage and show them how to cherish one another for a lifetime; we provide training and support for moms and dads so they can navigate real-time parenting challenges; and we stand up for all human life, from conception to natural death. We are unashamedly pro-family, pro-life, and pro-Jesus.

Focus on the Family’s Marketing team develops strategic marketing plans, brand experiences, and communications that help families discover trusted resources and take meaningful next steps. As an intern on the Parenting Marketing team, you will gain hands-on experience supporting one of the nation’s leading parenting resource platforms. You'll help create and optimize automated digital journeys across email, SMS, web, and video; contribute to marketing strategy for parenting initiatives; and participate in campaigns that serve parents seeking practical guidance and encouragement every year.

This is an opportunity to work alongside experienced marketers, apply classroom learning in a real-world ministry setting, and contribute to projects that have a measurable impact on families.

What a day in the life looks like:

• Collaborate with the team to create and optimize landing pages and user experiences
• Assist in writing and refining email, SMS, and web copy that helps parents engage more deeply with Focus on the Family resources
• Contribute ideas and recommendations for reaching younger and digitally engaged parents
• Participate in campaign planning, audience segmentation, and marketing performance analysis
• Support social media strategy and content promotion for parenting initiatives
• Assist in the development and execution of campaigns such as the 7 Traits of Effective Parenting Assessment, Age & Stage, Family Reading of Scripture, and Plugged In
• Help identify audience insights, marketing trends, and engagement opportunities that can improve campaign performance
• Participate in team brainstorming sessions and strategic marketing discussions

Our goals are for you to:

• Gain practical experience with digital marketing platforms, including WordPress, Aprimo, marketing automation tools, and analytics systems
• Learn how integrated marketing campaigns are planned, launched, optimized, and measured
• Develop skills in customer journey mapping, audience engagement, content strategy, and campaign execution
• Strengthen your copywriting, communication, and strategic thinking abilities
• Build portfolio-worthy marketing projects and real-world experience that prepares you for a career in marketing, communications, or digital strategy
• Learn how mission-driven organizations use marketing to create meaningful impact

What makes you an ideal candidate for the Marketing team:

• Current junior or senior pursuing a degree in Marketing, Communications, Digital Marketing, Business, Journalism, Public Relations, or a related field
• Strong written communication and copywriting skills
• Interest in digital marketing, marketing automation, content strategy, social media, and audience engagement
• Familiarity with marketing analytics, campaign measurement, and performance metrics
• Ability to think creatively while also analyzing results and identifying opportunities for improvement
• Strong attention to detail and commitment to producing high-quality work
• Self-motivated, curious, collaborative, and eager to learn
• Passion for helping families thrive and an appreciation for Focus on the Family’s mission

As a non-profit ministry, Focus on the Family is committed to hiring staff and interns who are dedicated to sharing the Gospel. Therefore, all candidates must be:

Exemplifying Ephesians 5:1-2, “Therefore be imitators of God as dear children and walk in love, as Christ also has loved us and given Himself for us...”

Pursuing the Great Commission given by Jesus Christ in Matthew 28:19-20, “Go therefore and make disciples of all the nations, baptizing them in the name of the Father and of the Son and of the Holy Spirit, teaching them to observe all things that I have commanded you; and lo, I am with you always, even to the end of the age.”

A consistent witness for Jesus Christ; maintaining a courteous, Christ-like attitude in dealing with people within and outside of Focus; adhering to the Standard of Moral Conduct (http://media.focusonthefamily.com/fotf/pdf/about-us/human-resources/moral-policy.pdf) and Statement of Faith (https://www.focusonthefamily.com/about/foundational-values/); upholding Focus on the Family's ministry in prayer

Demonstrating behaviors aligned with Focus on the Family core values (https://www.focusonthefamily.com/about/foundational-values/)

Additional Notes:

This position is an intern position only.  There will be no compensation or pay with this position, but a $2500 honorarium, workday lunch, and housing for out-of-town students will be provided.

Only upperclassmen college students need apply for the summer internship.

Transportation is the responsibility of the intern and may be a condition of acceptance.

Helping Families Thrive in Christ! Focus on the Family is a 501c3 Christian Non-Profit Ministry.